Shwen is a well regarded thought leader and a recently (2015) recognized “Top 40 Healthcare Transformer” who currently heads up Digital Customer Insights in the Digital Health Technology & Data Sciences team at Biogen. He brings over a decade of experience in digital strategy, social media and pharmaceutical marketing/communications; both on the client-side and at leading agencies.
Shwen sits on a variety of advisory boards, including: Google, SXSW Health Track, AARP Live Pitch, Digital Health Coalition, and more. He is a mentor at Rockstart Accelerator and has acted as an advisor/mentor to multiple startups and at events like DataDesignDiabetes and the MIT Grand Hack 2015. He is also heavily involved with MIT Hacking Medicine, where he helps run their digital and social channels.
Shwen is passionate about healthcare and social media. He founded PharmaFresh.TV, Social Pharmer, and the Med 2.0 Blog and he speaks regularly at industry events, such as Digital Pharma East, which he has co/chaired since 2009. He also founded the Social Health Summit (#SXSH), which led to the adoption of a health track at South by Southwest (SXSW) and has run the Social Health Startup Bootcamp @ SXSW since 2012. In 2016, he’ll be organizing the MIT #HackMed Health House at SXSW — a 3-day event in partnership with MIT Hacking Medicine.